Fats Penguins ran an engaging price on the Las Vegas Sphere in some unspecified time in the future of Christmas week, projecting its penguin characters across the venue’s exterior monitors.
In a publish on X, Fats Penguins said its animations went dwell to declare the story Christmas Eve on the out of doorways of the Las Vegas Sphere, a preferred domed venue wrapped in excessive-resolution LED panels designed to price colossal-scale visuals visible across the Las Vegas Strip.
Fats Penguins is an NFT mission based in 2021 and bought in April 2022 by entrepreneur Luca Netz for $2.5 million in Ether (ETH). As NFT income declined, Netz drew on his client merchandise background to develop the mission beyond digital collectibles and into physical toy manufacturing to generate cash drift.
“Toys generate critical income, however the margins are thin,” Netz urged Cointelegraph in an August interview. “We’re selling hundreds and hundreds of bucks’ worth of toys on the present time, but it undoubtedly took time to scale into that commerce.”
What began as a transient-term effort to develop the company’s runway has since evolved into a core commerce line, positioning Fats Penguins to entire the year with an estimated $50 million in income.
The company also prioritizes Instagram to promote its stamp. At the time of writing, the Fats Penguins memoir has around 2 million followers.
2025 changed into as soon as a fancy year for NFTs
The NFT market started 2025 below rigidity, with sales converse falling sharply. First-quarter transaction volumes dropped 63% year over year to $1.5 billion, down from $4.1 billion in the identical length of 2024.
The downturn intensified in March, when month-to-month sales plunged 76% to $373 million from $1.6 billion a year earlier, though a small amount of collections, including Fats Penguins, confirmed relative resilience.
By year-conclude, general market valuations had also declined. CoinGecko data confirmed the entire NFT market capitalization fell to about $2.5 billion in December, its lowest stage of 2025.
But despite the general market downturn, some NFT initiatives have faith managed to reduce out a gap in the house. One house displaying energy in 2025 is accurate-world collectible–backed NFTs, namely buying and selling playing cards, with platforms such as Courtyard.io linking authenticated Pokémon playing cards to onchain tokens that can per chance well well be traded or redeemed.
Primarily based entirely on CryptoSlam, Courtyard has processed extra than 230,000 transactions and generated roughly $13.9 million in sales over the final 30 days.
In an interview with Cointelegraph, Courtyard CEO Nicolas le Jeune empathized the importance of the employ of the blockchain as a “instrument, no longer a destination.”
“The playing cards you aquire on Courtyard aren’t worth extra because they’re NFTs. The worth is the underlying asset — the NFT right affords you a greater technique to experience it,” he said.
