On Tuesday, Ubisoft presented a collaboration with Helika, a company that offers on-chain and social analytics spherical video games, alongside with advertising insights and game administration performance. Per the startup, Ubisoft will exhaust its a host of services and products across the originate of the usual role-taking part in game on the Oasys blockchain.
“This contains on-chain and in-game records, attribution, are living ops, no-code meta characteristic administration, and A/B sorting out,” Helika CEO Anton Umnov suggested Decrypt. “Ubisoft is also pre-subscribed to Helika’s AI optimization offering, which makes use of AI agents to programmatically optimize and balance their video games for sustainable express and ROI.”
Helika is already primitive by a who’s who of blockchain game builders, including Bored Ape Yacht Membership creator Yuga Labs (Otherside), Full Penguins (Full World), Proof of Play (Pirate Nation), Take care of, and extra. The startup raised an $8 million Assortment A funding spherical led by Pantera Capital, as presented final week.
Champions Ways: Grimoria Chronicles is decided to originate in 2024, with Ubisoft showcasing a playable demo for the fundamental time final week at the NFT Paris conference. The corporate released a free mint of Ethereum NFT profile record (PFP) characters in December, which now originate at almost $400 price of ETH on secondary marketplaces.
“We’re excited to work alongside with Helika to explore Web3 for players, and their advanced gaming analytics, user acquisition, and game administration infrastructure will seemingly be a treasured addition to our pipeline,” stated Nicolas Pouard, Vice President of Ubisoft’s Strategic Innovation Lab and Head of Blockchain Initiative, in an announcement.
Darkness is advance 🔥
Are you ready for it? pic.twitter.com/4GnM8bE4yc— Champions Ways (@ChampionsVerse) February 24, 2024
While Champions Ways is the author’s first usual blockchain game, Ubisoft has long past as deep as any aged gaming company into the crypto world in most recent years.
Ubisoft released free Tezos NFTs for its unusual Ghost Recon Breakpoint game in leisurely 2021, and has also sold NFTs in step with the Rabbids IP and extra for The Sandbox, a metaverse game. Furthermore, the author has released other experimental blockchain initiatives and supported a kind of startups and networks across the home.
